Victoria’s Secret models launch Incredible bra

Victoria’s Secret models, Lily Aldridge, Erin Heatherton, Adriana Lima, Candice Swanepoel and Chanel Iman, debuted the new Incredible bra at Victoria’s Secret Soho in New York City. “I’m wearing it right now,” Adriana Lima raved about the bra to StyleList during the launch. “I feel comfortable like I have nothing on, seriously. The push-up bra for me is really important.”

The Victoria’s Secret supermodels also promoted the Incredible perfume which was inspired by the bra.